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VEB venturing & emerging brands
the THEORY [LISTEN to our story]
the ELEMENTS [LOOK at our brands]
the FORMULA [Get a TASTE]

taste tomorrow

DISCOVERING the next big thing

The Venturing and Emerging Brands (VEB) group was created with an ambitious purpose: to find and develop the next generation of brands with billion-dollar potential. Part venture capitalists, part brand inventors and part industry analysts, the VEB team creates products that are vastly different, but all driven by a unique brand idea that satisfies an unmet consumer need.